:root{
  /* ── הצבעים הנעולים של ספר המותג ── */
  --plum:#A85A73;          /* שזיף-ורוד — הצבע הראשי */
  --sage:#95A98F;          /* ירוק מרווה — צבע משלים */
  --peach:#F89A67;         /* אפרסק — הדגשה בלבד, עד 5% */
  /* ── אותם גוונים, מוכהים לרמות שבהן טקסט וכפתורים קריאים ── */
  --brown:#A7526E; --brown-dark:#964A62; --brown-deep:#844156;
  --green:#56754D; --green-dark:#4A6543;
  --orange:#BC4708; --orange-soft:#FDEFE7;
  --cream:#F6F2EE; --cream-2:#F7F0F2; --ink:#362329; --muted:#775560;
  --line:#EFE2E7;
  --radius:22px;
  --shadow:0 6px 24px rgba(65,40,53,.07);
  --shadow-lg:0 18px 48px rgba(65,40,53,.14);
  --sans:'Heebo',sans-serif;
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
body{font-family:var(--sans);background:var(--cream);color:var(--ink);line-height:1.8;-webkit-font-smoothing:antialiased;overflow-x:hidden}
img{max-width:100%;height:auto;display:block}
a{color:inherit}
h1,h2,h3{line-height:1.24;font-weight:800;color:var(--brown-deep)}
.container{max-width:1060px;margin:0 auto;padding:0 22px}
.narrow{max-width:780px;margin:0 auto}

/* ── reveal ── */
.js-rv .rv{opacity:0;transform:translateY(24px);transition:opacity .7s ease,transform .7s cubic-bezier(.22,1,.36,1)}
.js-rv .rv.in{opacity:1;transform:none}
@media(prefers-reduced-motion:reduce){.js-rv .rv{opacity:1;transform:none;transition:none}}

/* ── header ── */
.top{position:sticky;top:0;z-index:60;background:rgba(246,242,238,.93);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.top .container{display:flex;align-items:center;justify-content:space-between;height:62px}
.brand{display:flex;align-items:center;gap:10px;text-decoration:none}
.brand img{width:38px;height:38px;flex:0 0 38px}
.brand b{font-weight:800;font-size:1.02rem;color:var(--brown);line-height:1.1}
.brand small{display:block;font-weight:500;font-size:.63rem;letter-spacing:.13em;color:var(--muted);margin-top:1px}
.top-link{font-size:.88rem;font-weight:700;color:var(--brown);text-decoration:none;border-bottom:2px solid transparent;transition:.2s}
.top-link:hover{border-color:var(--plum)}

/* ── buttons ── */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:9px;width:100%;
  background:linear-gradient(135deg,var(--brown),var(--brown-dark));color:#fff;border:0;cursor:pointer;
  font-family:var(--sans);font-size:1.06rem;font-weight:800;padding:17px 28px;border-radius:15px;
  box-shadow:0 10px 28px rgba(113,68,91,.32);transition:transform .25s,box-shadow .25s;text-decoration:none;line-height:1.3}
.btn:hover{transform:translateY(-3px);box-shadow:0 15px 34px rgba(113,68,91,.40)}
.btn:disabled{opacity:.65;cursor:default;transform:none}
.btn.inline{width:auto}
.btn.light{background:#fff;color:var(--brown-deep);box-shadow:0 12px 30px rgba(0,0,0,.18)}
.btn.light:hover{box-shadow:0 18px 40px rgba(0,0,0,.24)}

/* ── hero ── */
.hero{position:relative;padding:44px 0 58px;overflow:hidden}
.hero::before{content:"";position:absolute;top:-320px;right:-180px;width:720px;height:720px;border-radius:50%;
  background:radial-gradient(circle,rgba(165,107,137,.16),transparent 68%);pointer-events:none}
.hero::after{content:"";position:absolute;bottom:-260px;left:-200px;width:620px;height:620px;border-radius:50%;
  background:radial-gradient(circle,rgba(168,183,154,.20),transparent 68%);pointer-events:none}
.proof{position:relative;display:inline-flex;align-items:center;gap:10px;background:#fff;border:1px solid var(--line);
  border-radius:99px;padding:8px 18px 8px 14px;font-size:.9rem;font-weight:700;color:var(--brown);
  box-shadow:var(--shadow);margin-bottom:22px}
.proof .dot{width:9px;height:9px;border-radius:50%;background:var(--sage);flex:0 0 9px;box-shadow:0 0 0 4px rgba(168,183,154,.28)}
.hero-grid{position:relative;display:grid;grid-template-columns:1.08fr .92fr;gap:52px;align-items:center}
h1{font-size:clamp(1.85rem,4.3vw,2.9rem);letter-spacing:-.01em;margin-bottom:6px}
h1 .em{color:var(--brown);display:block;font-size:.62em;font-weight:700;margin-top:12px;letter-spacing:0}
.hero .by{margin-top:20px;font-size:.92rem;color:var(--muted);font-weight:500}
.hero .by b{color:var(--brown);font-weight:700}
.hero-cta{margin-top:26px;display:flex;align-items:center;gap:16px;flex-wrap:wrap}
.hero-cta .btn{width:auto}
.hero-cta .note{font-size:.86rem;color:var(--muted);font-weight:600}

/* cover */
.cover-wrap{position:relative;display:flex;justify-content:center}
.cover-ring{position:absolute;inset:auto;width:78%;aspect-ratio:1;border-radius:50%;
  border:8px solid var(--sage);opacity:.32;top:-6%;right:-9%;pointer-events:none}
.cover-dot{position:absolute;width:74px;height:74px;border-radius:50%;border:7px solid var(--peach);
  opacity:.75;bottom:4%;left:-4%;pointer-events:none}
.cover{position:relative;width:min(330px,80vw);border-radius:14px;overflow:hidden;
  box-shadow:var(--shadow-lg);border:1px solid #E7D9DF;transform:rotate(-2.2deg);
  transition:transform .5s cubic-bezier(.22,1,.36,1)}
.cover:hover{transform:rotate(0deg) translateY(-6px)}
.cover-tag{position:absolute;bottom:-14px;right:50%;transform:translateX(50%);background:var(--brown);color:#fff;
  font-size:.78rem;font-weight:800;letter-spacing:.05em;padding:7px 20px;border-radius:99px;
  box-shadow:0 8px 20px rgba(65,40,53,.28);white-space:nowrap;z-index:3}

/* ── sections ── */
section{position:relative}
.block{padding:66px 0}
.block.tint{background:var(--cream-2)}
h2{font-size:clamp(1.5rem,3.1vw,2.1rem);margin-bottom:14px}
.sec-head{text-align:center;margin-bottom:38px}
.sec-head p{color:var(--muted);font-size:1.04rem;max-width:640px;margin:0 auto}

/* questions */
.qs{display:grid;gap:14px;max-width:820px;margin:0 auto}
.q{position:relative;background:#fff;border:1px solid var(--line);border-radius:16px;
  padding:20px 60px 20px 24px;font-size:1.06rem;font-weight:500;color:#4A3540;box-shadow:var(--shadow)}
.q::before{content:"?";position:absolute;top:19px;right:20px;width:28px;height:28px;border-radius:50%;
  background:var(--cream-2);color:var(--plum);font-weight:800;font-size:1rem;display:flex;
  align-items:center;justify-content:center}
.q.last{background:linear-gradient(135deg,#fff,#FBF4F7);border-color:#E7D2DC;font-weight:700;color:var(--brown-deep)}
.q.last::before{background:var(--plum);color:#fff}
.after-qs{max-width:760px;margin:34px auto 0;text-align:center;font-size:1.12rem;line-height:1.85;color:#4A3540}
.after-qs b{color:var(--brown-deep);font-weight:700}

/* ── form ── */
.form-sec{padding:10px 0 66px}
.formcard{position:relative;background:#fff;border:1px solid var(--line);border-radius:var(--radius);
  padding:38px 34px 30px;box-shadow:var(--shadow-lg);max-width:560px;margin:0 auto;scroll-margin-top:82px}
.formcard::before{content:"";position:absolute;inset:0 0 auto 0;height:5px;border-radius:var(--radius) var(--radius) 0 0;
  background:linear-gradient(90deg,var(--plum),var(--sage))}
.formcard h2{text-align:center;font-size:clamp(1.4rem,2.6vw,1.8rem);margin-bottom:8px}
.formcard .sub{text-align:center;color:var(--muted);font-size:.99rem;margin-bottom:26px}
.field{margin-bottom:15px}
.field label{display:block;font-size:.88rem;font-weight:700;color:var(--brown);margin-bottom:7px}
.field input{width:100%;font-family:var(--sans);font-size:1rem;padding:14px 16px;border:1.5px solid #E7D9DF;
  border-radius:13px;background:#FDFBFC;color:var(--ink);transition:border-color .2s,box-shadow .2s}
.field input::placeholder{color:#B49FAA}
.field input:focus{outline:0;border-color:var(--plum);box-shadow:0 0 0 4px rgba(165,107,137,.15);background:#fff}
.field input.bad{border-color:#C0392B;background:#FDF4F3}
.field .msg{display:none;font-size:.82rem;color:#C0392B;font-weight:600;margin-top:5px}
.field input.bad ~ .msg{display:block}
.privacy{text-align:center;font-size:.81rem;color:var(--muted);line-height:1.65;margin-top:15px}
.privacy a{color:var(--brown);font-weight:600}
.done{display:none;text-align:center;padding:8px 0}
.done .mark{width:66px;height:66px;border-radius:50%;background:#EEF3E9;display:flex;align-items:center;
  justify-content:center;margin:0 auto 16px}
.done .mark svg{width:32px;height:32px}
.done h2{margin-bottom:10px}
.done p{color:var(--muted);margin-bottom:20px}
.done .next{margin-top:22px;padding-top:20px;border-top:1px solid var(--line);font-size:.94rem;color:var(--muted)}
.done .next a{color:var(--brown);font-weight:700}

/* ── learn cards ── */
.learn{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.lc{position:relative;background:#fff;border:1px solid var(--line);border-radius:var(--radius);
  padding:30px 26px 26px;box-shadow:var(--shadow);transition:transform .3s,box-shadow .3s}
.lc:hover{transform:translateY(-5px);box-shadow:var(--shadow-lg)}
.lc .n{width:40px;height:40px;border-radius:12px;background:#EEF3E9;color:var(--green-dark);
  font-weight:800;font-size:1.05rem;display:flex;align-items:center;justify-content:center;margin-bottom:16px}
.lc h3{font-size:1.1rem;margin-bottom:9px}
.lc p{font-size:.97rem;color:var(--muted);line-height:1.75}
.lc.bonus{background:linear-gradient(150deg,#fff,#FFF6F0);border-color:#F6DECB}
.lc.bonus .n{background:var(--orange-soft);color:var(--orange);font-size:.8rem;letter-spacing:.04em;width:auto;padding:0 14px}

/* ── testimonials ── */
.quotes{display:grid;grid-template-columns:1fr 1fr;gap:22px;max-width:900px;margin:0 auto}
.qt{position:relative;background:#fff;border:1px solid var(--line);border-right:4px solid var(--sage);
  border-radius:18px;padding:32px 28px 26px;box-shadow:var(--shadow)}
.qt::before{content:"”";position:absolute;top:2px;left:22px;font-size:4.4rem;line-height:1;
  color:var(--plum);opacity:.24;font-family:Georgia,serif}
.qt p{font-size:1.02rem;color:#4A3540;line-height:1.85}
.qt p + p{margin-top:12px}

/* ── mid CTA ── */
.midcta{background:linear-gradient(135deg,var(--brown),var(--brown-deep));color:#fff;
  padding:56px 0;text-align:center;position:relative;overflow:hidden}
.midcta::before{content:"";position:absolute;top:-140px;left:-100px;width:420px;height:420px;border-radius:50%;
  background:radial-gradient(circle,rgba(168,183,154,.30),transparent 70%)}
.midcta::after{content:"";position:absolute;bottom:-170px;right:-120px;width:430px;height:430px;border-radius:50%;
  background:radial-gradient(circle,rgba(255,180,140,.22),transparent 70%)}
.midcta .container{position:relative}
.midcta h2{color:#fff;margin-bottom:10px}
.midcta p{color:#E6D6DE;font-size:1.04rem;margin-bottom:26px}
.midcta .btn{width:auto;min-width:270px}

/* ── for whom ── */
.whom{max-width:820px;margin:0 auto;text-align:center}
.whom .big{font-size:1.16rem;font-weight:700;color:var(--brown-deep);line-height:1.8;margin-bottom:10px}
.whom .and{font-size:1.04rem;color:var(--muted);margin-bottom:34px}
.whom .and b{color:var(--brown);font-weight:700}
.lead-in{font-size:1.02rem;color:#4A3540;margin-bottom:20px}
.chips{display:flex;flex-wrap:wrap;justify-content:center;gap:11px;margin-bottom:30px}
.chip{background:#fff;border:1px solid var(--line);border-radius:99px;padding:10px 20px;
  font-size:.97rem;font-weight:600;color:#4A3540;box-shadow:var(--shadow);
  transition:opacity .55s ease,transform .55s cubic-bezier(.22,1,.36,1)}
.js-rv .chip{opacity:0;transform:translateY(14px) scale(.96)}
.chip.in{opacity:1;transform:none}
@media(prefers-reduced-motion:reduce){.js-rv .chip{opacity:1;transform:none}}
.whom .close{font-size:1.1rem;font-weight:700;color:var(--brown-deep);margin-bottom:16px}
.whom .close-2{font-size:1.04rem;color:#4A3540;line-height:1.85;max-width:640px;margin:0 auto}

/* ── brand block ── */
.brandblock{background:var(--cream-2);padding:60px 0;text-align:center}
.brandblock img{width:64px;height:64px;margin:0 auto 16px}
.brandblock h2{font-size:1.5rem;margin-bottom:12px}
.brandblock p{color:var(--muted);max-width:600px;margin:0 auto;font-size:1.02rem}
.anchor{margin-top:26px;display:inline-block;font-size:1.05rem;font-weight:700;color:var(--brown);
  border-top:2px solid var(--sage);padding-top:16px}

/* ── footer ── */
footer{background:var(--brown-deep);color:#E6D6DE;padding:40px 0 34px;text-align:center;font-size:.92rem}
footer .fl{display:flex;flex-wrap:wrap;justify-content:center;gap:8px 20px;margin-top:12px}
footer a{color:#F0E2E8;text-decoration:none;border-bottom:1px solid rgba(240,226,232,.35)}
footer a:hover{border-color:#fff}
footer .name{font-weight:800;color:#fff;font-size:1.02rem;margin-bottom:4px}

/* ── sticky mobile bar ── */
.sticky{position:fixed;bottom:0;right:0;left:0;z-index:70;background:rgba(246,242,238,.96);
  backdrop-filter:blur(10px);border-top:1px solid var(--line);padding:11px 16px;
  display:none;transform:translateY(110%);transition:transform .4s cubic-bezier(.22,1,.36,1)}
.sticky.show{transform:none}
.sticky .btn{padding:14px 20px;font-size:1rem}

@media(max-width:900px){
  .hero-grid{grid-template-columns:1fr;gap:34px}
  .cover-wrap{order:-1}
  .cover{width:min(270px,66vw)}
  .learn{grid-template-columns:1fr 1fr}
  .quotes{grid-template-columns:1fr}
}
@media(max-width:640px){
  .block{padding:52px 0}
  .learn{grid-template-columns:1fr}
  .formcard{padding:30px 22px 26px}
  .q{padding:18px 52px 18px 18px;font-size:1rem}
  .hero{padding:32px 0 46px}
  .sticky{display:block}
  body{padding-bottom:74px}
  .hero-cta .btn{width:100%}
}

/* ══ תוספות לדפי הנחיתה האחרים ══ */

/* דיוקנאות תלמידות — דף המורות */
.vignettes{display:grid;gap:12px;max-width:760px;margin:0 auto}
.vg{position:relative;background:#fff;border:1px solid var(--line);border-right:4px solid var(--sage);
  border-radius:15px;padding:18px 24px;font-size:1.05rem;color:#4A3540;box-shadow:var(--shadow)}
.vg b{color:var(--brown-deep);font-weight:700}
.vg.quiet{border-right-color:var(--plum);background:linear-gradient(135deg,#fff,#FBF4F7)}

/* גוש טקסט מרוכז */
.stack{max-width:700px;margin:0 auto;text-align:center}
.stack p{font-size:1.08rem;line-height:1.85;color:#4A3540}
.stack p + p{margin-top:14px}
.stack .strong{font-size:1.2rem;font-weight:700;color:var(--brown-deep)}
.pull{max-width:700px;margin:34px auto 0;text-align:center;font-size:1.16rem;font-weight:700;
  color:var(--brown-deep);line-height:1.75;background:#fff;border:1px solid var(--line);
  border-radius:18px;padding:26px 28px;box-shadow:var(--shadow)}
.pull span{display:block;color:var(--brown);font-weight:800;margin-top:8px}

/* רשימת "במדריך תגלי" */
.sl{display:grid;gap:13px;max-width:780px;margin:0 auto}
.sli{display:flex;gap:16px;align-items:flex-start;background:#fff;border:1px solid var(--line);
  border-radius:16px;padding:20px 22px;box-shadow:var(--shadow);transition:transform .3s,box-shadow .3s}
.sli:hover{transform:translateY(-3px);box-shadow:var(--shadow-lg)}
.sli .tick{flex:0 0 30px;width:30px;height:30px;border-radius:50%;background:#EEF3E9;display:flex;
  align-items:center;justify-content:center;margin-top:2px}
.sli .tick svg{width:16px;height:16px}
.sli h3{font-size:1.05rem;margin-bottom:5px}
.sli p{font-size:.97rem;color:var(--muted);line-height:1.72}

/* קרדיט לעדות */
.qt .who{display:block;margin-top:14px;font-size:.88rem;font-weight:700;color:var(--brown);opacity:.9}
.quotes.three{grid-template-columns:repeat(3,1fr);max-width:1020px}
.quotes.three .qt p{font-size:.98rem}

/* למי המדריך מתאים — כרטיסים */
.whom-cards{display:grid;grid-template-columns:1fr 1fr;gap:16px;max-width:840px;margin:0 auto}
.wc{background:#fff;border:1px solid var(--line);border-radius:16px;padding:22px 24px;
  font-size:1.02rem;color:#4A3540;line-height:1.75;box-shadow:var(--shadow);
  border-top:3px solid var(--sage)}
.wc:nth-child(even){border-top-color:var(--plum)}

@media(max-width:900px){ .quotes.three{grid-template-columns:1fr} }
@media(max-width:640px){ .whom-cards{grid-template-columns:1fr} .vg{font-size:1rem;padding:16px 18px} }

/* טופס רב-מסר משובץ, במקום הטופס שלנו */
.rav-frame{width:100%;min-height:430px;border:0;border-radius:14px;background:#fff;display:block}

.sec-head .h2-sub{font-size:1.06rem;font-weight:700;color:var(--brown);margin:-4px auto 10px;max-width:640px}